The philanthropic move marks the annual Pride London
celebration, which will take place in the capital on 2 July.
Speaking to DIVA, Whole Foods employee Derrie Shurville said:
"Whole Foods Market believes in supporting the communities we
serve. We strive to benefit a large number of organisations, which
are as varied as the communities themselves. Our team members are
part of the local community. They are passionate about supporting
local causes that are important to our shoppers and
"After making contact with Stonewall we decided that we wanted
them to be part of our community giving day by donating 5% of our
takings to them."
She added: "Many of the staff here at Soho support the LGBT
cause and so for them it's also promoting team happiness. Everyone
here is excited about being more involved in Pride this year and we
shall all be wearing our Stonewall T-Shirts and flying the Pride
flags outside to show our support!
"The more customers that come into Whole Foods Soho on Pride Day,
the more money Stonewall will receive."
Whole Foods has five branches in London. They include:
Whole Foods Market • Camden
Whole Foods Market • Clapham Junction
305-311 Lavender Hill,
Whole Foods Market • Kensington
63-97 Kensington High Street, The Barkers Building
Whole Foods Market • Soho
69-75 Brewer Street,
Whole Foods Market • Stoke Newington
32-40 Stoke Newington Church St